The Indian wine market – an overview for Australian winemakers

Dr Nicola Chandler of the University of Adelaide’s Wine2030 group and Wine Economics Research Centre attended a talk on 21 September organised by Austrade (the Australian Trade Commission) and the Onkaparinga Exporters Club – a regional body that directly assists exporters.

Mahesh Krishnan from Austrade Mumbai spoke about the Indian wine market: its stage of development in terms of demand/consumption patterns; strategies for entering the market; and the key market challenges facing potential suppliers, particularly those from Australia. This overview by Dr Chandler provides a clear and useful summary of this presentation.

Read her blog on this event here.


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